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伴随2008北京奥运会的临近,一座座奥运场馆已屹立于世人面前,众多奥运设施、产品以及服务正在从创新、设计的视角影响着中国人的工作与生活。与此同时,新的问题也摆在了人们面前:设计在奥运会中有何作用?奥运如何推动设计产业发展?如何通过奥运的契机,促进中国设计的自主创新?本文以设计与奥运的“亲密接触”为主题,结合对第29届奥林匹克运动会的重要设计项目分析,主要从2008北京奥运与中国设计的关系论述了此次奥运盛会给中国设计界带来的机遇和挑战。
With the approach of the 2008 Beijing Olympic Games, a series of Olympic venues have stood in front of the world. Many Olympic facilities, products and services are influencing the Chinese people’s work and life from an innovative and design perspective. At the same time, the new problems are also put in front of people: what is the role of design in the Olympic Games? How can the Olympic Games promote the development of the design industry? How to promote the independent innovation of Chinese design through the Olympic Games? Close contact "and the analysis of important design projects of the 29th Olympic Games, this paper mainly discusses the opportunities and challenges brought by this Olympic Games to the Chinese design community from the relationship between Beijing Olympic Games and Chinese design in 2008.