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介绍公共政策在封闭与开放群体中的传播机理。首先,通过对公共政策传播研究的梳理,提出公共政策熵模型,从而将公共政策传播引入实证研究范畴;其次,以单个传播受体为研究对象,讨论内生因素与外在环境引起的个体差异对封闭群体公共政策熵的影响;最后,基于对传播子系统描述,分析了公共政策熵的来源与变化趋势。
Introduce the dissemination mechanism of public policy in closed and open groups. First of all, through the research on the public policy dissemination, put forward the public policy entropy model, which will public policy transmission into the field of empirical research; Secondly, the single transmission receptors as the research object to discuss the endogenous factors and external environment caused by individual differences The influence of the public policy entropy of the closed community. Finally, based on the description of the communication subsystem, the source and trend of the public policy entropy are analyzed.