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随着知识经济和经济全球化的发展,企业之间的竞争越来越表现为文化的竞争,要进一步推动企业的发展,真正成为世界一流企业,就要借助文化力。文化力不仅仅是一种管理方法,而且是一种象征企业灵魂的价值导向,反映了一种精益求精的工作态度和献身事业的生活态度。搞好企业文化的建设,对于企业的经营发展意义重大。尤其是在众多企业百舸争流、力求实现质的突破、争创国内一流企业的今天,和谐企业文化的构建直接关系到企业能否形成核心竞争力,能否实现长期、和谐和可持续发展。
With the development of knowledge economy and economic globalization, the competition among enterprises is increasingly manifested as cultural competition. To further promote the development of enterprises and truly become a world-class enterprise, we must rely on cultural power. Cultural power is not only a management method, but also a value orientation that symbolizes the soul of an enterprise. It reflects a work attitude of pursuing excellence and a life attitude of dedication. Doing a good job in the construction of corporate culture is of great significance to the business development of the company. Especially in today’s world where many companies compete with each other, strive to achieve qualitative breakthroughs, and create a first-class enterprise in China, the construction of a harmonious corporate culture is directly related to whether the company can form a core competitiveness and whether it can achieve long-term, harmonious and sustainable development. .