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网络文化是网络媒体的基础上,以文化为核心,在网络虚拟空间的开放自由实现多元文化的信息,各种艺术形式的创作,采集、传播、交流和融合,影响和改变社会的行为和思维方式。网络文化作为一种流行文化,它不是一个普遍的文化,但网络文化。正是通过他们的影响力和辐射社会和文化的力量,选择和价值取向,反过来,会影响别人的文化。加强大学体育社区网络文化建设,不仅丰富了学生的校园文化生活,而且大学体育发展的一个重要组成部分。大学生通过参加体育俱乐部活动极大地满足个人兴趣和爱好,体育消费和体育需求,扩大大学生的社会实践。
Network culture is the foundation of online media. With culture as the core, open and free multicultural information in the network virtual space. Creation, collection, dissemination, exchange and integration of various art forms, behavior and thinking of influencing and changing society the way. Network culture as a popular culture, it is not a universal culture, but the network culture. It is through their influence and the radiance of social and cultural forces, choices and values that in turn influence the culture of others. Strengthening the construction of college sports community network culture not only enriches students’ campus cultural life, but also plays an important part in college sports development. Students participate in sports club activities to greatly meet their personal interests and hobbies, sports consumption and sports needs, expand the social practice of college students.