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在当今社会转型的关键时期,我国经济文化生活发生巨大变化,人们的思想观念和思维方式也随之改变,传统的文化价值取向已经不能适应时代的需求,正呈现转型的趋势。个性的解放、创新性思维方式的转变使当代中国平面设计多元共生的时代逐渐到来。
In the crucial period of today’s social transformation, the economic and cultural life in our country has undergone tremendous changes. As a result, people’s ideas and thinking modes have also changed. The traditional cultural values can no longer meet the needs of the times and are showing a trend of transformation. The emancipation of personality and the transformation of innovative ways of thinking have gradually brought about the era of multi-symbiosis of graphic design in contemporary China.