保险是经营风险的,也是经营信用的。我国保险企业存在信用缺失现象,是由于市场竞争激烈,保险企业不重视文化建设结果所致。本文就人文公司如何加强企业文化建设,提出了自己的看法。 Insurance is a business risk, but also business credit. The lack of credit in our country’s insurance enterprises is due to the fierce market competition and the insurers’ neglect of the results of cultural construction. This article puts forward my own views on how to strengthen the building of enterprise culture.