法国巴黎有“花花世界”之称,且不说这个称谓所包含的广泛内容,单就法兰西艺术世界中的奇葩——广告业,就足是使你眼花缭乱。巴黎地铁公司为了增强吸引来客的魅力,便在车票上发起了车票美化运动。在此运动中,地铁公司把有的车票设计成著名的鳄鱼牌T恤的鳄鱼商标样子,有的车票被设计成名牌牛仔裤的商标样子,还有的在车 Paris, France, “Flower World,” said, not to mention the title contains a wide range of content, alone in the French art world of the wonderful work - advertising is enough to make you confused. Paris subway company in order to enhance the charm of attracting visitors, they launched a ticket on the ticket beautification campaign. In this campaign, the MTRC designed some tickets to the famous crocodile T-shirt crocodile trademark look, and some tickets are designed to look like brand-name jeans, as well as in the car