影视与商机,看起来二者风牛马不相及,但是,一些聪明的商家却把影视当作是一种绝好的广告媒体,并且巧借这一媒体,创造出无限商机来—— 《吹牛》吹出“宇宙牌”香烟 在1983年的中央电视台春节联欢晚会上,著名笑星马季说了一段名为《吹牛》的相声,讽刺有人做假广告推销“宇宙牌”香烟。这只不过是艺术的虚构而已,当时并无此烟。当然,观众也知道“宇宙牌”香烟 Television and business opportunities do not seem like the best of both worlds, but some clever businesses see cinema as a fantastic advertising medium and use this medium to create enormous business opportunities - Blowing out the “Universe” Cigarette In 1983, at the CCTV Spring Festival Gala, the famed comedian Ma Ji talked about a comic dialogue called “bragging,” and ironically that some people advertised “Universe” cigarettes on fake advertisements. This is nothing more than the fiction of art, when there was no such thing as smoke. Of course, the audience also knows the “universe card” cigarettes