论文部分内容阅读
“小而美”顾名思义,是指一种极致、独特、美好的状态,起源于马云先生在2009年APEC峰会上《未来世界,因小而美》的演讲,“小而美”论其本质,是某种意义上的生态多样化和可持续发展。它的核心在于对消费者需求的更大满足。而应用到设计中,在不断讲求以人为本的今天,追求人,社会,环境的和谐共处是设计的最终目标,也是设计自身价值得以充分体现的重要标志,体现了现代社会关注环保的精神理念。以人为本,通过不断细分市场,倾听消费者真正的诉求,以此来不断改进自己的设计产品,从而实现最大限度的可持续的发展,真正做到为社会谋福利.
“Small but beautiful ” as its name implies, refers to a kind of extreme, unique and beautiful state, originated in Mr. Ma Yun at the 2009 APEC summit, “the future of the world, because of small and beautiful” speech, "small but beautiful On its nature, it is a sense of ecological diversification and sustainable development. Its core lies in greater satisfaction of consumer demand. In the application to the design, the continuous pursuit of people-oriented today, the pursuit of harmony between people, society and environment is the ultimate goal of design, but also design an important symbol of its value can fully reflect the spirit of modern society is concerned about the concept of environmental protection. People-oriented, through continuous market segments, listening to the real consumer demand, in order to continuously improve their design products, so as to achieve maximum sustainable development, and truly make the community for the benefit.