论文部分内容阅读
策划,近几年编辑工作中议论最多的一个话题。事实充分说明:图书的双效益、精品、品牌离不开策划。正像《中国新闻出版报》去年11月报道的,“策划编辑制——大势所趋的编辑创新模式”。早在十年前新闻出版署就明确指出:“图书质量的提高,首先取决于选题的优化,优化的第一步要搞
Planning, editorial work in recent years, most talked about a topic. The facts fully explain: the book’s double benefit, quality, brand can not be separated from planning. As the China Press and Publication Newspaper reported in November last year, “Planning and Editing System - A Creative Editing Mode of General Trend”. As early as ten years ago, the Press and Publication Administration clearly pointed out: "The improvement of the quality of books depends firstly on the optimization of the topics and the first step of optimization