汽车行业是一个相对比较传统的行业,在这个行业的价值链中,他们获取收益的模式是相对比较固定的。这里需不需要创新?如何创新?互联网的出现,它改变了基本的商业竞争环境和游戏规则,标志着数字经济的来临,使得新的商业实践成为可能。早期的雅虎、亚马逊、Ebay这样的新型企业获得成功上市,这些人成为百万,甚至亿万富翁,他们赚钱的方 The automobile industry is a relatively traditional industry. In this industry’s value chain, the pattern of their income is relatively fixed. Here need to innovate? How to innovate? The advent of the Internet, it changed the basic business competition environment and rules of the game, marking the advent of the digital economy, making the new business practices possible. Early entrants such as Yahoo, Amazon and Ebay went public, becoming millions, even billionaires, who made money