埃森哲的咨询专家研究了1990-1991年美国经济低迷时期和之后全美850家大型企业的表现,有一个惊人的发现:萧条下的“好公司”和“坏公司”的最大根本区别就在于成本管理,企业一不小心就会陷入成本泥淖——通过裁员降低成本的举措可以在短期内促进经济增长,但未必会增加长期价值。历史证明,良好的企业管理可以把经济低迷的挑战转化为成长机遇,而且,在经济低迷期建立的优势更持久。低迷时期的教训给CEO带 Accenture consultants studied the performance of 850 large corporations across the United States during and after the downturn in the United States in 1990-1991 with the surprising finding that the greatest fundamental difference between the “good company” and the “bad company” under depression It’s about cost management, where companies get caught up in costs by accident - reducing costs through layoffs can boost growth in the near term but not necessarily increase long-term value. History has proven that good business management can translate the downturn challenges into growth opportunities and that the advantages built in the downturn are more lasting. Downturn lessons to CEO band