最近,笔者见到某报社给新闻爱好者的一封信,大意是,根据订报的多少,保证用稿数量。也就是说,如果订报少,就是质量上乘的稿件再多,也可能变成废纸。我想,这样做的报纸,能受到读者的青睐么?能增加发行量么?其结果,势必失去更多的读者和订户。因此,这种做法实不可取。要想增大发行量,办法只有一条,就是要在提高办报质量上狠下功夫,使自己的报纸真正成为广大读者的良师益友,唯此才能在当今报刊如林,竞争激烈的情况下取胜。 Recently, I saw a newspaper for news enthusiasts a letter to the effect that, according to how much the newspaper, to ensure that the number of manuscripts. In other words, if you make a few reports, there are more articles of good quality and you may become waste paper. I think newspapers that are used for this purpose are favored by readers and can increase circulation? As a result, more readers and subscribers will inevitably lose their mind. Therefore, this approach is not desirable. If we want to increase circulation, there is only one solution to this problem. That is, we must make great efforts to improve the quality of our newspapers so that our newspapers can really become the mentors and teachers of the vast readership. Only in this way can we win in today’s highly competitive newspapers.