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木质地板以其优良的环保性能和卓越的亲和力被人们视为不可替代的地面饰材,自上世纪90年代以来,随着中国经济的快速增长,国内消费水平的提高,进入了快速发展时期。上海誉丰实业有限公司正是在这一时期进入了木质地板的制造领域。自此便在这一供大于求的产品领域展开了市场竞争。为谋求企业的长远发展,必须将企业做大做强。如何做大?如何做强?公司针对当时地板行业高产不优质的特点,确定了用质量打造企业核心竞争力这一战略决策。在这一决策指引下,誉丰 RICH FAME 系列木质地板
Wood flooring is regarded as an irreplaceable ground decoration material for its excellent environmental performance and excellent affinity. Since the 90s of last century, with the rapid economic growth in China, the improvement of domestic consumption level has entered a period of rapid development. Shanghai Yu Feng Industrial Co., Ltd. is precisely during this period into the wooden floor manufacturing. Since then, it has competed in the market of oversupply products. To seek the long-term development of enterprises, enterprises must be bigger and stronger. How to make bigger? How to be strong? The company was not high-floor flooring industry characteristics, to determine the quality of the core competitiveness of enterprises to create a strategic decision. Under the guidance of this decision, Yu Fung RICH FAME series of wood flooring