中国广告业在此轮国家文化大发展的战略中,能取得怎样的发展契机呢?中国会产生下一个创意之都吗?通过广告,你可以发现一个国家的理想。李东生曾借这句话来形容他对广告业的深刻理解以及殷切期盼。他说,知识密集、技术密集、人才密集的广告业,是国民经济的重要组成部分,是现代服务业和创意经济中的重要产业。在服 China’s advertising industry in this round of national cultural development strategy, what kind of development opportunities can get it? China will have the next creative capital? Through advertising, you can find a country’s ideal. Li Dongsheng once used this sentence to describe his profound understanding of the advertising industry and ardent expectations. He said that the knowledge-intensive, technology-intensive and talent-intensive advertising industry is an important part of the national economy and an important industry in modern service industries and creative economy. In service