一、前言随着知识经济的到来,世界经济一体化的加快,市场竞争越来越激烈,企业要想在激烈的竞争中获得持续的发展,就必须在稳定发展的基础上不断的求新求变,如果仍按过去管理模式和思维是不能适应激烈的市场竞争。其实开发新的观 I. Introduction With the advent of a knowledge-based economy and the acceleration of world economic integration and increasingly fierce market competition, enterprises must continuously seek new ways on the basis of steady development if they want to achieve sustained development in fierce competition Change, if you still press the past management mode and thinking can not adapt to the fierce market competition. In fact, the development of new ideas