论文部分内容阅读
企业的成长是一种成就,是值得欣喜的事情。但是,对于许多中小企业来说,成长却变成了噩梦。在它们即将跨入快速而盈利的成长阶段时,它们就会失去控制而深深陷入困境。 即便有些企业能度过危机(大多数都不能),它们也失去了原来的成长潜力而成为发育迟缓的小矮子。即使它们恰逢最佳发展时机,企业元气得以恢复,从而走向成功,在它们身上也会留下深深的永久的疤痕。 我曾经运用下列五种简单的法则,使得中小型企业在发展的过程中没有陷入困境,从而使它们免遭发展危机的困扰。 1.发展需要投资,这就常常会使企业的资金紧张。企业应该学会控制现金流量,否则,其发展
Business growth is an achievement, something deserving of joy. However, for many SMEs, growth has become a nightmare. As they are about to enter a fast, profitable growth phase, they are out of control and deeply in trouble. Even if some companies can survive the crisis (most of them can not), they also lose their original growth potential and become stunted dwarfs. Even if they coincide with the best time for growth, the strength of the business can be restored to success, leaving deep, permanent scars on them. I have used the following five simple rules to make small and medium-sized enterprises stay in the process of development so that they will not be troubled by the development crisis. 1. Development requires investment, which often leads to financial constraints. Enterprises should learn to control cash flow, otherwise, its development