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随着社会文明程度的进一步发展,媒体公共服务职能不断强化,地域民生新闻栏目凭借其“源于生活、服务民生、引导民风”的鲜明特征,逐渐成为提升一座城市温度的重要载体。一、地域民生新闻栏目对提升城市温度的作用本文结合济南电视台民生新闻栏目的特点和影响力分析认为,地域民生新闻栏目对于提升城市温度的作用主要表现两个方面:一是培养集体亲情,提升城市的社会温度;二是维护公共利益,提升城市的自然温度。
With the further development of social civilization, the public service functions of the media have been continuously strengthened. With the distinctive features of “living from life, serving the livelihood of the people and guiding the people’s livelihood”, the local people’s livelihood news column has gradually become an important carrier for raising the temperature of a city. First, the local people’s livelihood news column to enhance the role of urban temperature This article combined with the livelihood of Jinan TV news column characteristics and influence analysis, the regional livelihood news column to enhance the role of the city’s temperature mainly in two aspects: First, to develop collective affection and enhance Urban social temperature; the second is to safeguard the public interest and enhance the city’s natural temperature.