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欧洲杯刚刚结束,伦敦奥运鸣枪开锣,动商业成为企业营销角逐的主战场。北京奥运中国企业战果颇丰,本届奥运中国企业却悉数缺席,这背后折射出中国动商业哪些问题?
The European Cup has just ended and the London Olympics have fired shots. Commercialization has become the main battlefield for corporate marketing. The results of the Beijing Olympics Chinese enterprises are quite fruitful. The Chinese enterprises in this Olympic Games are all absent. This reflects the problems of China’s moving business.