一个剧团若有个把“名角儿”当台柱,往往声名远播。经商之道,也有单打一的“名牌效应”与“多牌化效应”之分。一般地说,企业的市场策略是创名牌。以名牌来招徕顾客多获利。但是,正如“名角儿”一样,一朝“人老珠黄”,消 If a troupe has a “star” as a pillar, it is often well-known. The way of doing business is also divided between single-branded “brand-name effect” and “multi-brand effect.” In general, the company’s marketing strategy is to create a brand name. To attract customers with brand names to make more money. However, just like “names and sons”, once people are old, they disappear.