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在全球经济信息化时代到来的大趋势下,农产品走向电子商务化已经成为未来农产品贸易的一个新热点,但是众多农产品有着诸多限制,例如:部分农产品不易保存,不易运输没有标准化的农产品电子交易标准;农产品物流体系的缺失等。这些限制使得农产品电子商务化的发展前景令人堪忧。本文将进行对农产品电子商务化的现状以及制约因素的研究,提出了完善我国农产品电子商务发展的对策及建议,意在为我国未来农产品电子商务化发展提供理论参考。
Under the general trend of the arrival of the global economic information era, the e-commerce of agricultural products has become a new hot spot in the agricultural trade in the future. However, many agricultural products have many limitations, for example, some agricultural products are not easy to store and are not easy to transport. The standard of e- ; Lack of agricultural products logistics system. These restrictions make the prospects for the development of e-commerce of agricultural products worrying. This article will study the status quo and restriction factors of e-commerce of agricultural products, and put forward some countermeasures and suggestions to improve the e-commerce development of China’s agricultural products with the purpose of providing theoretical reference for the future e-commerce development of agricultural products in China.