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最权威媒体,涵盖社会、道德、法律多重层面社会与法频道的战略定位是:“国内唯一的国家级权威法治专业媒体传播平台”。频道的优势主要包括有形资源与无形资源。有形资源包括法制传播的市场资源、内容资源、载体资源。从这个角度说,社会与法频道有着得天独厚的优势——面向全国的地域优势、辐射全国的传播渠道、涵盖社会—道德—法律的丰厚内容。由于战略规划的准确性与灵动性,展现在社会与法频道面前的是一个更为广阔的发展空间。对社会与法频道来说,更为重要的、稀缺的是无形资源,即组织层面的社会关系资源,主要包括公检法司质检药监海关等相关行业。这种资源更确切地说是一种关系资源,能为频道开展各项工作提供许多实际的便利。
The most authoritative media covers social, ethical and legal aspects. The strategic positioning of the social and legal channel is: “The only state-level authoritative media for the rule of law in the media.” Channel advantages mainly include tangible and intangible resources. Tangible resources include the market resources, content resources and carrier resources spread by law. From this perspective, the social and legal channels have a unique advantage - geographical advantages facing the whole country, radiating national channels of communication and covering the rich content of social-moral-law. Due to the accuracy and flexibility of strategic planning, it is a broader space for development to be displayed in front of the social and legal channels. For social and legal channels, what is more important and scarce is the intangible resources, that is, the organizational social resources, mainly including the related industries such as the Customs and Excise Department and the Commodity Inspection and Quarantine Bureau of the Public Security and Justice Department. More precisely, this kind of resource is a kind of relational resource that can provide many practical conveniences for the channel to carry out various tasks.