城市骚乱、黑帮犯罪和社会运动等参与群体在传统与社交媒体场域的活动正趋于活跃、多元和成熟,单凭常规警察力量已全然无力控制事态时,世界范围内不乏政府诉诸正规军事力量作为最终手段的实例。动用军事力量参与维稳平暴行动,政府和军方应当明确“武力威慑优先于武力运用”的基本原则,“传媒能见度和公众瞩目度影响行动”的传播基理,清晰把握行动的传播起点;应充分估计行动的媒介,研判传播可能;理性制定舆论策略,确立应对法则,尽可能以威慑诚服而非武力制服谋求社会秩序的恢复与稳定。 In the traditional and social media arena activities such as urban riots, gang crime and social movements are becoming more active, pluralistic and mature. Just when the conventional police force has no control over the situation completely, many governments in the world resort to regular military Strength as an example of the ultimate means. To use the military forces to participate in the stabilization and brutal operations, the government and the military should clearly define the basic principles of “the use of force deterrence over the use of force” and the dissemination rationale for “media visibility and public awareness affecting actions” The starting point for dissemination should be to fully assess the media of action, to determine the possibility of communication, to formulate the tactics of public opinion rationally, to establish the coping rules, and to try to deter the restoration and stabilization of social order by deterrence rather than uniform force.