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凭借精良的节目、精品的剧场以及精准的编排,黑龙江卫视在2013上半年的29省网收视中,全天排名保持在第九位,其中,大晚间时段、二集剧黄金时段、三集剧黄金时段均排名前六。在东北三省,黑龙江卫视今年上半年全天平均收视率0.863,排名第一;在黑龙江省网和哈尔滨市网,黑龙江卫视的霸主地位依然牢不可破,分别以全天1.757、1.148的收视,稳居头把交椅。在当今电视江湖酣战如此激烈的节点,黑龙江卫视的江湖地位能如此稳固,与他的喜剧节目定位和独特剧排方式密不可分。九月,卫视频道的广告实现自营后,黑龙江卫视又顺势推出以“快乐伙伴计划”为核心的全新广告营销理念。并正式确定以“三个第一平台”为主要内容的2014年黑龙江卫视发展策略。
With excellent programs, excellent theaters and precise layout, Heilongjiang Satellite TV in the first half of 2013 29 provincial network ratings, ranked the ninth in the day, of which, the big evening hours, the second drama prime-time, three episodes of drama Golden hours are the top six. In the three northeastern provinces, the first half of this year, Heilongjiang Satellite TV all-day average rating of 0.863, ranked first; in Heilongjiang Province and Harbin City Network, Heilongjiang Satellite TV’s dominance is still unbreakable, respectively, all day 1.757,1.148 ratings steady position Top spot. In today’s fierce battle of television and television networks so fierce, Heilongjiang Satellite TV’s status can be so solid, and his comedy program positioning and unique style of theaters are inseparable. In September, satellite TV ads self-operation, Heilongjiang Satellite TV and homeopathic launched “Happy Partner Program” as the core of the new advertising marketing concept. And formally determine the “three first platform ” as the main content of 2014 Heilongjiang Satellite TV development strategy.