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家政O2O领域目前已出现三大转变:企业与阿姨、传统家政公司合作模式的转变,线上服务侧重点及特色的转变,自建线下门店等“由线上到线下”的运营模式的转变。家政O2O发展至今,各家对于模式的选择也趋于明朗,但面临着同样的痛点,就是阿姨的短缺、留存和从业意愿。“阿姨荒”与补贴很多家政O2O企业都在比阿姨数量,数据月月更新,一些企业甚至出高价请阿姨。阿姨数量是否能成为衡量上游供给被激活的标准呢?我们在面试阿姨时发现,长期以来家政
There are currently three major changes in the field of housekeeping O2O: business and aunt, the transformation of traditional domestic and domestic companies cooperation model, online service focus and characteristics of change, self-built offline stores “from online to offline ” operation The change of mode. Domestic O2O development so far, the various options for the model tends to be clear, but faces the same pain point is the aunt’s shortage, retention and employment will. “Aunt shortage” and subsidies Many domestic O2O enterprises are more than the number of aunt, data monthly update, some companies even out the price, please aunt. Auntie number can become a measure of the upstream supply is activated by the standard? We interview Aunt found that for a long time home economics