本文通过对吉买盛企业经营活动过程中所提炼出的企业精神、经营理念、企业宗旨、经营之道等价值观进行的思考探索与实践总结,阐述了企业价值观在经营与发展中的作用。一、吉买盛企业价值观的形成和发展企业文化作为从国外引进的企业管理理论,在上世纪80年代经历了理论导入、普及、企业精神的提炼 Through the exploration and practice of values, such as enterprise spirit, business philosophy, business purpose and business philosophy extracted from the business activities of Jushengsheng, this article elaborates the role of business values ​​in business and development. First, Jisheng Shing the formation and development of corporate values ​​As the introduction of foreign enterprise management theory from abroad, in the 1980s has gone through the theory of import, popularization, the refinement of the entrepreneurial spirit