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麦克卢汉的传播观有些偏激,但也提醒我们关注传播在社会变迁的重要作用。在微观方面,传播可以传递信息帮助个人决策,让我们知晓外部环境的变化,并且提供娱乐;而从宏观看来,传播对政治、经济、文化的发展以及人们生活方式的转变都有很大的影响,如何利用传播为社会造福和解决由它带来的社会问题应该是我们现在应该重视的。本文就从传播在各个历史阶段的作用和产生的问题进行了分析。
McLuhan’s communication concept is somewhat extreme, but it also reminds us to focus on the important role of communication in social change. At the micro level, communication can help to convey personal information, help us understand the changes in the external environment, and provide entertainment. From a macro perspective, communication has great political, economic and cultural development and changes in people’s lifestyles Influence, how to use the spread for the benefit of society and solve the social problems caused by it should be what we should pay attention now. This article analyzes the role and problems arising from the various historical stages of communication.