本着产教融合,校企合作的职业教育发展理念,旅游管理专业群校内实训基地—火车票营销实训中心应运而生,提高学生实践操作技能的同时为学生搭建就业、创业平台和机会,本文从日常运营管理制度、经营管理对策等视角对火车票营销实训中心运营管理进行深入阐述与剖析,以保证其高效、规范经营。 In line with the integration of production and education, the concept of the development of vocational education and school-enterprise cooperation, tourism management base within the group training base train ticket training center came into being, to enhance students practical skills, while students build employment, business platform and opportunities This article elaborates and analyzes the operation and management of train ticket marketing training center from the perspective of daily operation management system and operation management strategy to ensure its efficient and standardized operation.