业态变革是零售革命的一个重要标志,而业态结构则是零售结构的一个重要方面。我国目前正处于零售业态的分化时期。而对零售业态认识上所存在的一些误区,影响到我国零售业态的顺利转换和业态结构的合理调整。为此,有必要对零售业态的本质及其演变规律进行深入的研究,以为我国的零售业态的发展提供战略指导。 Format change is an important symbol of the retail revolution, and format is an important aspect of the retail structure. At present, China is in the period of differentiation of retail formats. However, there are some misunderstandings in the understanding of retail formats that affect the smooth conversion of retail formats in our country and the rational adjustment of formats. Therefore, it is necessary to conduct in-depth research on the essence and evolution of retail formats in order to provide strategic guidance for the development of retail formats in China.