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社会经济的迅速发展,要求医院必须参与市场竞争,加强医院文化建设必将是现代医院提高综合实力和竞争力的重要举措。医院文化建设的作用包括:导向和塑造作用、培育和转化作用、凝聚和向心作用、激励与约束作用、效益作用、辐射作用。加强医院文化的建设必须:①加强现代意识,创新医院理念;②精心提练和塑造医院哲学、医院精神和医院价值观;③不断强化管理,营造良好氛围;④注重物质文化建设,改善就医环境;⑤狠抓行风建设,建立长效机制;⑥打造医院公众形象。
The rapid socio-economic development requires that hospitals must participate in market competition, and strengthening hospital culture construction is bound to be an important measure for modern hospitals to increase their overall strength and competitiveness. The role of hospital culture construction includes: orientation and shaping, cultivation and transformation, cohesion and centripetal effect, incentive and constraint, effectiveness and radiation. To strengthen the construction of hospital culture, we must: (1) Strengthen modern awareness and innovate hospital concepts; (2) Carefully develop and shape hospital philosophy, hospital spirit, and hospital values; (3) Continuously strengthen management and create a good atmosphere; (4) Pay attention to material culture construction and improve the medical environment; 5 Grasping the construction of the wind and establishing a long-term mechanism; 6 Creating the public image of the hospital.