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中国广告协会会长李东生:广告和品牌是孪生的兄弟,我觉得中国广告与品牌大会这个创意非常好,曾经有一位成功的民营企业家说,品牌(商标)是我自己创造的,我像爱我的孩子一样非常爱它。但是我不能把它养在家里,必须让它出去闯荡,这依靠的就是广告。这句话把广告和商标或者品牌的关系说得非常明白。《中国广告》杂志见证了中国广告30年的风风雨雨,杂志社的张惠辛社长很谦虚地说:“30年来有无数的前辈做了很多努力,才使这本杂志能够到今天越活越年轻,《中国广告》杂志是伴随着中国广告业发展而发展的。”《中国广告》杂志拥有这种谦虚感恩的心态,这本杂志一定会越办越好。
Li Dongsheng, president of the China Advertising Association: Advertising and branding are twin brothers. I think the idea of the China Advertising and Branding Congress is very good. There was a successful private entrepreneur who said that the brand (trademark) was created by me and I love it. My child loves it as much. But I can’t keep it at home. I have to let it go out. This depends on advertising. This sentence makes it very clear that the relationship between advertising and trademarks or brands. “China Advertising” magazine witnessed the ups and downs of China’s advertising for 30 years. The president of the magazine, Zhang Huixin, said modestly: “In the past 30 years, countless previous generations have done a lot of hard work to make this magazine live today. The younger, the ”China Advertising“ magazine is developing along with the development of China’s advertising industry.” “China Advertising” magazine has such a modest and grateful attitude. This magazine will be better and better.