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随着我国社会主义经济的快速发展,网络购物模式逐渐兴起,并渗透人们的日常生活当中,不仅极大的方便了人们的生活,同时也提供了更多的就业机会,对于推动我国的综合国力水平起到了重要作用。本文通过对网络购物及其商务模式进行分析,以淘宝网为例分析了其成功经验,并提出了对我国网络购物的影响,以期更好地满足我国的经济发展需求。
With the rapid development of socialist economy in our country, the gradual rise of online shopping mode and its penetration into people’s daily life have not only greatly facilitated people’s life, but also provided more job opportunities and boosted the overall national strength of our country The level played an important role. Based on the analysis of online shopping and its business model, this paper analyzes the successful experience of Taobao as an example, and puts forward the impact on online shopping in our country in order to better meet the needs of economic development in our country.