论文部分内容阅读
当一辆老旧战车千疮百孔时,它需要用全新的部件来完成一次脱胎换骨的改造,而迸发新的激情;当一个行业疲惫不堪时,它需要一股全新的力量来实现一场洗心革面的革命。中国啤酒工业以其孕育的和正在迸发的激情,肩负起了时代赋予它的使命。啤酒工业的存在与发展,为中国酒业这辆老旧战车注入了活力,这一点是毋庸置疑的。应该说,从当今世界主要啤酒生产国的发展走势看,中国啤酒工业2000年能够达到8％的生产发展速度,已经是相当高的了。就拿目前仍保持着啤酒生产第一大国称号的美国来说,近几年的发展处在一停滞不前的状态,仅1996以来,啤酒产量的年度趋势一直在零线上下徘徊。而同一时期,中国啤酒产量的增长幅度大多在8％以上,即使在增长幅度放
When an old chariot is full of holes, it needs a completely new component to complete a reborn transformation and express new passions; when an industry is exhausted, it needs a new force to achieve a Wash the revolution. The Chinese beer industry has shouldered its mission given to it by its bred and emerging passion. The existence and development of the beer industry has injected vitality into the old chariot of the Chinese liquor industry. This point is beyond doubt. It should be said that from the development trend of the major beer producing countries in the world today, the beer industry in China can achieve an 8% production growth rate in 2000, which is already quite high. Taking the United States, which still holds the title of the largest producer of beer, the development in recent years has been a stagnant state. Since 1996 alone, the annual trend of beer production has been on a zero line. In the same period, the growth rate of Chinese beer production was mostly above 8%, even if the growth rate was increased.