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新媒体时代,报纸副刊是增强悦读性和读者黏性的重要手段。《义乌商报》从2012年开始先后设置了《文化周刊》《稠州民间》等文化副刊版,对提升时政意识、舆论影响力和地方特色做了一系列尝试,取得了一定的实效。
In the new media era, the newspaper supplement is an important means to enhance readability and reader stickiness. Since 2012, Yiwu Commercial Daily has set up cultural supplements such as “Culture Weekly” and “Chouzhou Folk” and made a series of attempts to enhance the awareness of current affairs, the influence of public opinion and local features, and achieved some results.