现代传媒环境打破了传统的议程设置理论固有的格局,呈现出议程设置主体性变化、传统媒体议程设置功能弱化等变化,以及新旧媒体之间议程设置的反复与相互统一等新的特点。同时,我们必须警惕舆论片面化与舆论立场混乱等问题,更加理性与科学地做好数字时代的“议程设置”。 The modern media environment has broken the inherent pattern of the traditional agenda setting theory and has shown such new features as the subjectivity of the agenda setting, the weakening of the traditional media agenda setting function, and the repetition and reunification of the agenda setting between old and new media. At the same time, we must guard against such issues as the unilateralism of public opinion and the dislocation of public opinions, and make the “agenda setting” of the digital age more rational and scientifically.