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现代招贴设计在人与社会、人与自然、社会与自然的整体联系中充当着重要的角色,正向着国际化、多元化、个性化的方向发展。随着生活节奏的加快和身心的不断重负,人们渴望在无法摆脱的紧张之中寻求和感受自然的轻松乐趣,感受清风拂面般的惬意,让人的生命达成一种本能的回归。将中国徽州文化元素融入招贴设计的创作中,可演绎出无限形式上的精彩;融入徽州的水墨之韵,也使观者倍感设计的清新自然,宛若天成,并对招贴设计中所蕴含的意境美感同身受。
Modern poster design plays an important role in the overall relationship between man and society, man and nature, society and nature, and is moving towards globalization, diversification and individualization. With the accelerating pace of life and the constant mental and physical burdens, people are eager to seek and feel the natural ease and pleasure of being unable to get out of their nervousness and to feel the comfortable breezes of the breeze, thus bringing an end to life’s instinctive return. The integration of China’s Huizhou cultural elements into the design of the poster design can deduce the infinite form of the wonderful; into the Huizhou ink rhyme, but also make the viewer feel fresh and natural design, just like heaven, and posters contained in the design Artistic conception of beauty.