论文部分内容阅读
城市党报作为地方的主流媒体,其理论宣传水平的高低对正确引导舆论有着直接影响。本文围绕“内容策划”这一关键词,分析了党报理论宣传需要加强内容策划的必要性,并结合《成都日报》理论周刊个案,对拓展和创新党报理论宣传内容策划提出了路径建议。
As the local mainstream media, the city party newspaper has a direct influence on the correct guidance of public opinions because of its theoretical propaganda level. Based on the key words of “content planning”, this paper analyzes the necessity of strengthening content planning in the propaganda of the party newspaper, and puts forward the path suggestions to expand and innovate the propaganda content planning of the party newspaper.