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毕菱在人流量最多的车站附近开设了一家小音像店——逸天碟片销售店,专门销售各类VCD、DVD、CD。因成本少,门面小,因而小店在周边店的包围下:对门有巨星音像店,东首有海潮音像店,都是十几年的老店、大店。如何与两大强手竞争,使小店独树一帜,小毕花了好一番心思。一方面,小毕经常到两大店转悠,根据两大店的货源,决定进货形式,尽量做到人无我有,多跑少进,品种多,货源广。最主要的是,开张伊始,小毕利用自己会修理各种碟机的手艺,在小店推出:1.免费修理影碟机。凡购买碟片者,无论多少,免费修理各种影碟机。开张一个月,顾客往来不绝。2.免费修复碟片。生意红火后,小毕没有急着扩充店面,而是拿出部分资金购买了一台碟片修复
Bi Ling opened in the vicinity of the most traffic station a small audio-visual shop - Yat days disc sales shop, specializing in sales of various types of VCD, DVD, CD. Due to low cost, the facade is small, so shops surrounded by the surrounding stores: the door has a superstar audio-visual shop, there are the first tide audio-visual shop, are more than a decade old, big shop. How to compete with the two major players, so that the store is unique, a lot of thought after a good little spent. On the one hand, Xiao Bi often go to two major stores wandering around, according to the two major stores of supply, determine the purchase form, as far as possible I have no people, less running more, more variety, wide supply. The most important thing is, at the beginning of the opening, the use of small will be able to repair a variety of disc players craft, launched in the store: 1. Free repair DVD player. Where to buy the disc, no matter how many, repair a variety of DVD players free. Opened a month, customers never stop. 2 free repair disc. Business is booming, the small Bi did not hurry to expand the store, but took out part of the funds to buy a disc repair