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商务文化是以往商务英语所忽视的一项重要内容,从当前我国商务英语专业的教学现状来看,在商务英语专业教学的过程当中教师更加重视培养学生的语言能力,而在很大程度上忽略了对于商务文化的教学。就在很大程度上使得培养出来的商务英语专业人才只具备语言能力而缺乏对于商务文化的了解,而商务文化冲突在国际商务交流的过程当中时有发生,冲突在很大程度上带来了双方身心上的不愉快,甚至很大程度能够导致谈判的破裂和失败,在我国国际贸易交流日益频繁的今天,培养商务文化意识也就成为了一件迫在眉睫的事情。
Business culture is an important part neglected by business English in the past. From the current teaching situation of business English major in our country, teachers pay more attention to cultivating students’ language ability in the teaching of business English major, and to a large extent neglect For the teaching of business culture. To a large extent, business English professionals trained have language skills but lack of understanding of business culture. Business culture conflicts have occurred frequently in the process of international business exchanges. Conflict has been brought to a large extent Both physically and mentally unpleasant, and even to a large extent, can lead to the breakdown and failure of negotiations. With the frequent exchanges of international trade in our country, it is an urgent matter to cultivate a sense of business culture.