同传统的传播过程相比,泛传播时代的危机传播过程出现了新的特点。本文通过分析高校危机传播过程的各个环节和具体要素,提出相应的传播原则,从而使危机传播在处理危机的过程中发挥积极的作用。 Compared with the traditional communication process, the crisis communication process in the era of pan-communication has emerged new characteristics. By analyzing the various links and specific elements of the crisis communication process in colleges and universities, this paper puts forward the corresponding principles of communication so that crisis communication can play an active role in crisis management.