“十一五”期间,国家将在文化产业发展方面大力推行内容产业、创新产业的发展。内容产业和创新产业直接影响着受众的文化消费,因此,受众的文化消费状况能对文化产业发展现状作出较为客观的反映。据《2004年中国居民媒介接触概况》报道:“电视:10城市(北京、上海、广州、深圳等) During the 11th Five-Year Plan, the state will vigorously promote the development of the content industry and the innovation industry in the development of the cultural industry. The content industry and the innovation industry have a direct impact on the audience’s cultural consumption. Therefore, the audience’s cultural consumption can make a more objective reflection of the status quo of the cultural industry. According to “Survey of Media Inhabitants in China in 2004”, "TV: 10 cities (Beijing, Shanghai, Guangzhou, Shenzhen, etc.)