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短短一年多时间,销售量从6670辆增长到了51008辆,增长率高达665％,这就是东风悦达起亚完成的奇迹。今年上半年,干里马共销售36562辆,毫无疑义地成为今年上半年中国经济型轿车的销量冠军,成为经济型轿车第一品牌。奥运期间,千里马的电视广告在中央电视台各频道突然密集了起来,伴随着其代言人刘翔的夺冠奇迹,东风悦达起亚开展了新一轮广告宣传。和刘翔一起,千里马也演绎了一场同样堪称完美的车市奇迹。
In just over a year, the sales volume has grown from 6,670 vehicles to 51,008 vehicles, with a growth rate of 665 percent. This is the miracle that KIA completed. In the first half of this year, Gan Lima sold a total of 36,562 vehicles, which undoubtedly became the sales champion of China’s economical cars in the first half of this year and became the first brand of economical cars. During the Olympics, Maxima’s TV commercials suddenly rallied on CCTV’s channels. Along with its miracle winner Liu Xiang, Dongfeng Yueda Kia launched a new round of advertising campaigns. Together with Liu Xiang, Maxima also performed a miracle of the same perfect car market.