进入21世纪以来,我国的乡村旅游业蓬勃发展,随着消费群体的不断增长,消费需求也在不断升级,而提供服务的场所和服务质量未能及时得到改善和提升,特别是其中的餐饮服务的不到位,导致了整个乡村旅游产业的初级化。本文以道湾古镇的农家乐为例,对其餐饮行业进行分析与探究,认识到目前乡村旅游发展存在的问题,并寻找解决方案,提出相应的建议。 Since the 21st century, the rural tourism industry in our country has been booming. With the continuous growth of consumer groups, consumer demand is also escalating. The quality of service and the place where the service is provided have not been improved and improved in time, especially catering services Is not in place, leading to the initial rural tourism industry. Taking the farmhouse music of Daowan Ancient Town as an example, this article analyzes and probes into its catering industry, recognizes the problems existing in the current development of rural tourism, finds solutions and puts forward corresponding suggestions.