面对错综复杂的运营形势和日趋激烈的市场竞争,如何以科学发展观为指导,把握文化规律、创新文化理念、转变管理模式、破解发展难题,以文化力启动经济力,有效提升企业核心竞争力,对于推动企业实现可持续发展具有重要作用。围绕科学发展观,中国移动北京公司(以下简称“北京移动”)文化建设工作迫切需要解决三方 In the face of intricate operation and increasingly fierce market competition, how to grasp the cultural laws, innovate cultural concepts, change management mode, solve development difficulties, start economic power with cultural power, and effectively enhance core competitiveness of enterprises with guidance of Scientific Outlook on Development , For promoting enterprises to achieve sustainable development has an important role. Around the scientific concept of development, China Mobile Beijing Corporation (hereinafter referred to as “Beijing Mobile ”) cultural construction urgent need to solve the three parties