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在后奥运时期,人们对赛事的关注已从体育本身转移到了人文感受。TCL正是抓住了这一点,提出快乐亚运理念,进而更加贴近消费者
In the post-Olympic period, people’s attention to the events has shifted from the sports itself to the human feelings. TCL is to seize this point, put forward the concept of happy Asian Games, and then closer to consumers