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随着社火逐渐成为中国各地发展文化旅游和文化产业的重要资源,着重强调“社火”具有文化属性的“社火文化”一词也开始在社会上流行起来。目前,社火文化传承、变迁中的新趋势、新问题集中反映在有关的影视作品中。通过对几部典型社火题材影视作品的分析,可以发现,影视作品对于传播社火文化的重要性尚未得到足够重视,融入文化创意能够有效促进传承社火文化的传承,社火文化吸引力的提高、社火文化多重社会功能的发挥则离不开社会各界的共同参与。
With the social fire gradually becoming an important resource for the development of cultural tourism and cultural industries in various parts of China, the term “social fire culture” with its cultural attributes has also been emphasized in the society. At present, the cultural heritage of social fire, changes in the new trends, new issues are concentrated in the film and television works. Through the analysis of several typical social media films, we can find that the importance of film and television works for spreading social fire culture has not been given sufficient attention. The integration of cultural creativity can effectively promote the inheritance of fire culture, the attraction of social fire culture Improve, social fire culture play multiple social functions can not be separated from all sectors of society to participate.