产品设计的目的是为了满足用户真正的需求,从用户需求到产品设计的过程是发现问题解决问题的过程。本文通过分析产品设计目标用户(人)的多种需求及吸引用户的产品闪光点,探讨了设计师创造吸引用户的产品闪光点的具体方法,同时指出设计中运用设计方法的方法是在用户具体的需求情境中解决设计问题。 The purpose of product design is to meet the real needs of users, from user needs to product design process is to find problems to solve the problem. This article explores the specific ways in which designers create products that attract customers by highlighting the diverse needs of users (people) in product design and how to attract users' products. At the same time, it points out that the method of using design methods in design is based on user specific To solve design problems in the context of needs.