IBM跟一些零售业在国外做了一些调查，调查显示找一个新的顾客最难的是：新顾客看到你的店，来购买你的东西并能持续在你这里购物。他们已经知道你的店，来花钱，为什么不花一点时间，多一些服务来保留这个客户呢？想要找一个新客户，你要花很多钱去做广告，去邮寄，需要做很多 IBM conducted some surveys with some retailers abroad and found that the hardest part to find a new customer is that new customers see your store, buy your stuff and continue shopping with you. They already know your shop, to spend money, why not spend a little time, more services to retain this customer? Want to find a new customer, you have to spend a lot of money to advertise, to mail, need to do a lot