随着科学技术的不断进步,新媒体对传统媒体造成巨大的冲击,电视台作为传统媒体面临着发展困境。本文以县级电视台为研究对象,首先对县级电视台的发展现状进行论述,然后以藏族地区为例,对少数民族题材节目的影响及当地如何办好电视节目进行论述。 With the continuous improvement of science and technology, the new media has had a huge impact on the traditional media. The television station, as a traditional media, is facing a dilemma of development. This paper takes county-level television station as the research object. First of all, it discusses the development status of county-level television station. Then, taking the Tibetan area as an example, it discusses the influence of minority-state theme programs and how to do well the local TV programs.