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中小企业和大企业一样,是国家经济发展快车上不可缺少的车轮。中小企业要在激烈的竞争中求得发展,必须认真分析内外部环境,制定出切实可行的竞争战略。竞争战略指的是战略决
Like small enterprises, large and medium-sized enterprises are indispensable wheels for the country’s rapid economic development. In order to achieve development in fierce competition, SMEs must carefully analyze the internal and external environment and formulate practical and competitive strategies. Competitive strategy refers to the strategic decision